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Project: Increasing Public Investment in Children in the Estes Valley

Organization: Estes Valley Investment in Child Success (EVICS)

Location of the Messaging: Estes Park, Colorado

The goal of this project was to increase community awareness of, and investment in, early childhood needs and services, and to build community support for a systemic approach to the provision of high-quality early childhood services.

EVICS developed a task force of community members who were trained to inundate the community with messages about the importance of strong child development and child care as the Estes Valley is experiencing issues for families trying to access quality, affordable care. The taskforce developed a PowerPoint slide deck with the support of the Early Childhood Colorado Partnership to help them in their effort to build public support. In addition, EVICS developed ads for local papers promoting their messages.

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