The Early Childhood Leadership Commission (ECLC), in collaboration with members of the ECLC Communications Subcommittee, developed Communications Guidelines for Engaging Parents & Caregivers to support early childhood professionals who are creating communications efforts such as mass messaging campaigns, marketing campaigns, or targeted service awareness that is directed toward parents and caregivers. ECLC and Illuminate Colorado (Illuminate) are excited to offer a unique mini grant opportunity up to $1,500 to improve local engagement efforts using these guidelines.
Grantees will also have access to optional pro bono strategic communications support from Illuminate &/or a mentor through the Strengthening Communication Network (SCN). The SCN is a volunteer-led network of mentors with expertise in public relations and communications specific to the issues faced by organizations working to ensure that all children and families in Colorado are valued, healthy and thriving. Illuminate and other mentors within the Strengthening Communications Network will help you tackle challenges on a variety of topics including framing messaging, developing a communications plan, planning and sharing content, social media, email marketing, media coverage, and other communications needs.
Examples of organizations considered for funding:
- Community-based nonprofits
- Community-based coalitions
- Early childhood councils
- Family resource centers
- Local institutions who are viewed by community as trusted partners
- Public libraries
- Family, friend and neighbor (FFN) care providers
- Licenced Child Care Providers
Our hope is that this mini grant will offer you or your organization added capacity to increase the quality of communication, including the use of effective content, enhanced communication training for trusted messengers that connect with parents and caregivers, and a heightened focus on effective tactics. This mini grant may even provide a little bit of extra support to create a greater emphasis on the two-way, responsive engagement of parents and caregivers that will generate more positive outcomes for children’s cognitive and social development.
The announcement of this mini grant opportunity was a focus of this month’s Strengthening Communications Network meeting. Watch the recorded portion of the meeting.
- budget format,
- questions on the electronic application,
- review and score the applications submitted by the grant criteria and learn much more about this exciting opportunity!