Project: First 1,000 Days
Organization: Children’s Hospital Colorado
Children’s Colorado is aligning with numerous state initiatives and efforts by prioritizing children and families through community partnerships and primary care collaboration. The First 1,000 Days effort has incorporated shared messaging throughout the campaign in all outreach and publications.
- Home page uses serve and return metaphor
- Engage with our community page uses “Together for Prosperity” key message
- Blue panel uses serve and return metaphor
- All copy reinforces the “Positive Parenting Works” key message